Case study
Half Time Beverage
Counterpoint data, in-store screens and a beer-of-the-month subscription
Craft beer, wine and spirits retailer with a tasting room in New York

- 8+years working together since 2018
- 2projects
- 6platforms & systems
- 2partners coordinated
Half Time Beverage's Magento store and in-store tap screens depend on Counterpoint data. PeakBeyond™ improved its product data and notifications and stabilized its beer-of-the-month subscription and payments.
How PeakBeyond™ connects Half Time Beverage
PeakBeyond™ at the center, connected to every platform and system in the business.

Magento 2
NCR Counterpoint



Google Tag Manager
- Platforms
- Systems
- Services
- Integration, Subscriptions, Payments, Ongoing commerce consulting
- Worked alongside
The work
2018 – 2019
Product data and customer notifications
The challenge
Layered navigation and in-store tap screens needed accurate Counterpoint data, and customers needed gift and tracking emails.
What we did
PeakBeyond™ populated the product attributes, fixed the tap screen data and scoped gift-recipient and tracking emails with Klaviyo.
December 2019
Subscription and payments stabilization
The challenge
Beer-of-the-month subscriptions were failing and payments showed duplicate invoice numbers.
What we did
PeakBeyond™ traced the shipping-method mismatch with the subscription vendor, pushed orders through, escalated the payment issue and set up analytics.
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